Vlaanderen Circulair—a collaborative initiative of governments, businesses, civil society, and knowledge institutions—needed a graphic allrounder to support their growing number of design needs. But they weren’t just looking for a designer. They wanted someone who could:
- Handle various graphic tasks
- Bridge the gap between departments to ensure clear project briefings
- Navigate digital content, with knowledge of HTML and CSS
- Offer strategic input rather than just executing design requests
In short, Vlaanderen Circulair wanted a design partner, not just a designer.
Our solution: a strategic designer from Us
Enter Astrid, our designer. More than just delivering beautiful visuals, Astrid became an integrated part of their team, offering expertise, structure, and fresh ideas. She:
- Strengthened their branding – Expanding their signature blue tones and introducing additional colors to enhance visual consistency.
- Shaped their competition’s identity – Creating a distinct, category-based visual style for Vlaanderen Circulair’s annual student competition.
- Produced dynamic social content – Developing stop-motion and video assets that grabbed attention on social media.
- Consulted on broader projects – From a greeting card and social media visuals to their annual report and event brochures, we helped define their next steps.
The results: a reliable partner, not just a vendor
The biggest impact? Trust and long-term collaboration. Us is not just an agency that delivers graphics; we’re a strategic partner that thinks ahead, provides advice, and actively contributes to Vlaanderen Circulair’s success. We provided:
- A pragmatic approach: We don’t just execute; we challenge, advise, and bring structure.
- An ongoing partnership: Vlaanderen Circulair knows they can count on Us for more than just design—we help shape their digital and communication strategy.
- Successful campaigns: Our tailored, eye-catching visual identity for the student competition drove engagement and participation.
And we’re just getting started!
