Paid media and SEA marketing

Performance-driven campaigns that deliver real results—online and in-store. Our SEA experts, in-house performance specialists, and creative ad production team craft high-impact advertising that maximizes growth for all types of brands.

SEA brainpower

  • AI-powered bidding and predictive targeting
    Real-time machine learning optimizes bids, placements, and ad formats to maximize ROI and reduce waste.
  • Exclusive industry benchmarks and market insights
    Gain access to SEA performance benchmarks across retail, D2C, B2B, and recruitment, backed by data from top institutions like BAM.
  • Drive-to-web and drive-to-store strategies
    Connect digital ads to real-world outcomes with local inventory ads, dynamic landing pages, and omnichannel tracking for precise sales attribution.

Empowered
 by technology

Our SEA and paid media tech toolkit

We leverage AI-powered tools and data-driven insights to create scalable, high-performing campaigns tailored to your business goals.

Performance Max

A goal-based campaign type that uses AI to serve ads across all Google channels—Search, Display, YouTube, and Shopping—maximizing conversions from a single campaign.

Demand Gen campaigns

Capture and convert high-intent audiences with AI-powered, visually engaging ads across YouTube, Discover, and Gmail.

Microsoft Bing Ads

Expands reach beyond Google, providing cost-efficient access to millions of searchers on the Microsoft Search Network with advanced audience targeting.

Channable

An all-in-one feed management and PPC automation tool that syncs your product inventory with platforms like Google Shopping and Bing, creating dynamic ads and optimizing listings.

Awin affiliate marketing

Expand your reach and drive sales through a global affiliate network connecting brands with high-converting publishers.

iOS App campaigns

Boost your iOS app downloads with AI-driven ads across Google Search, YouTube, and the Display Network.

Android App campaigns

Drive installs for your Android app with automated Google Play, Search, and YouTube campaigns optimized for high-intent users.

Why hire performance marketers like us?

Industry-specific SEA with full-funnel execution

We develop custom SEA strategies for retail, e-commerce, B2B, and recruitment, aligning with your audience, sales cycle, and business objectives. Our integrated approach ensures efficient spending and scalable growth.

Beyond ROAS: driving real revenue growth

While ROAS is an easy metric to optimize, it doesn’t always translate to true business growth. We go beyond short-term returns by focusing on real revenue impact—acquiring high-value new users rather than just capturing those already searching for your brand.

Embedded experts from strategy to execution

Our eCommerce managers and performance specialists work directly with your team, offering on-site audits, hands-on campaign management, A/B testing, and real-time optimizations.

Investing in the future of SEA

Through our Junior Development Program, we nurture future SEA specialists, ensuring ongoing expertise and innovative insights for your campaigns.

Smart, creative ad asset production

Our in-house creative studio produces video ads, high-impact display banners, dynamic search ad copy, and social creatives optimized for engagement and conversion.

AI-driven media buying and transparent ROI tracking

From Performance Max to Dynamic Search Ads, we use predictive bidding and automation for efficiency. Custom dashboards provide full visibility on performance, including retention metrics and customer lifetime value.

Our paid media approach

Comprehensive audits and competitive analysis

Our analysis goes beyond quick wins like ROAS to drive real business growth. We assess competitor strategies, ad performance, and keyword opportunities to deliver clear roadmaps—balancing immediate optimizations with long-term strategies that boost retention, loyalty, and revenue.

Precision budgeting with CPL and CPB focus

Our cost-per-lead and cost-per-buy models ensure budget efficiency, using predictive AI to allocate spend where it drives real business impact and long-term customer retention.

Strategic campaign planning and execution

We design data-driven, omnichannel media plans tailored to your growth goals, managing daily bid adjustments, budget reallocations, and performance optimizations in real-time. 

AI-optimized media buying and real-time adjustments

With AI-driven automation, predictive analytics, and continuous A/B testing, we optimize every touchpoint—from search to display and video—enhancing CRO and encouraging repeat business.

Full-funnel attribution and first-party data integration

We connect CRM systems, website activity, and offline sales data to track cross-channel performance, optimize for lifetime value, and develop retention-focused marketing strategies.

Tailored SEA solutions by industry

SEA engaged latent talent, securing top technical hires faster.

A holistic approach to SEA

We go beyond isolated campaigns, integrating paid media, SEO, content marketing, and offline touchpoints to maximize both visibility and cost efficiency. By balancing paid and organic search, we create sustainable growth while strengthening brand presence. Our SEA strategies don’t just acquire customers—they foster loyalty and retention through personalized remarketing and exclusive offers, turning one-time buyers into long-term brand advocates.

Proven results: industry-specific wins

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Qualified lead generation for Belgian IT-player.

Our ABM-focused LinkedIn Ads strategy increased enterprise-level leads.

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50% more qualified candidates in just 6 months

Our SEA strategy helped a technical outsourcing firm reach latent talent, resulting in a 50% increase in qualified candidate leads—accelerating hiring and driving business growth.

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3% profit growth for retail client

A Belgian retailer achieved profit growth through non-branded search ads. 

Start your search strategy today

From high-level SEA strategy to hands-on execution, our team brings the right expertise for your goals. Whether you need a business strategist to shape your SEA approach, a performance specialist to maximize ROI, or a tool-specific expert for seamless implementation, we’ve got you covered.

Our specialists in AI & programmatic strategy, cross-channel execution, retail, Meta, and data analytics ensure every campaign drives measurable growth.

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