Customer Data Platform solutions for unified customer insights
Managing customer data across multiple touchpoints can be complex—but the right Customer Data Platform (CDP) turns that complexity into opportunity. At Us, we help you find the best CDP fit for your business, partnering with top platforms like Salesmanago and DotDigital while remaining tool-agnostic to ensure you get the solution that serves your needs best.
Why CDPs are the key to customer-first marketing
Today’s customers expect seamless, personalized experiences at every touchpoint. They don’t see channels—they see a brand that should understand their needs, preferences, and behaviors. But fragmented data often gets in the way, leading to disconnected interactions and missed opportunities.
That’s where a Customer Data Platform (CDP) changes the game. By unifying customer data from multiple sources, a CDP enables brands to:
Trusted customer data platforms, tailored solutions
We partner with leading CDP providers but remain tool-agnostic, ensuring you get the right fit for your business. Our goal? Helping you build a unified, accurate view of your customers and turn that data into real, measurable results—no matter which platform works best for you.
Salesmanago
An AI-driven platform
Deeply personalises omnichannel customer journeys for growth, loyalty and scale.
Voyado
Turning data into loyalty
Connects customer data with product intelligence enabling personalized marketing, optimized shopping experiences and long-lasting loyalty.
How we help you choose the right CDP
We don’t just implement CDPs—we make them work for your business. By aligning technology with your marketing strategy, we ensure seamless integration, actionable insights, and real business impact.
Strategic mapping – defining the role of CDP in your architecture
- Tech stack analysis – Assess CRM, loyalty, e-commerce, and marketing tools to define the CDP’s role.
- Data unification – Map data flows for a single, accurate customer view.
- CDP selection – Recommend the best-fit CDP based on your needs and growth plans
Outcome: A tailored CDP roadmap aligned with your business strategy and tech stack.
Seamless integration & team enablement
- Smooth integration – connect CRM, loyalty, email, and ad platforms seamlessly.
- Automation & personalization – Set up segmentation, real-time triggers, and audience syncing.
- Team training – Equip your team to manage, optimize, and scale CDP-driven marketing.
Outcome: a fully integrated, automated CDP ready to drive real-time engagement.
Ongoing optimization & growth
- Performance optimization – refine data accuracy, segmentation, and campaign impact.
- Advanced use cases – expand automation, predictive modeling, and personalization.
- Strategic consultancy – continuously enhance data flows and marketing automation.
Outcome: a scalable CDP that drives better customer experiences and higher ROI.
Real results from our CDP implementations
Loyalty, CDP
CX and Loyalty for Horta
Why choose us for CDP implementation?
We help you navigate the complex landscape of Customer Data Platforms (CDPs) to find the best fit for your business—without being restricted to a specific set of partners.
We come prepared with a structured functional mapping approach, ensuring the CDP aligns with your existing ecosystem, data strategy, and business objectives.
With proven results from real-world implementations, we guide you beyond the sales pitch, ensuring the CDP you select delivers measurable impact, enhances customer experiences, and drives long-term growth.
Our RFP process is tailored to your requirements, evaluating key factors like integration capabilities, scalability, real-time data processing, and personalization features.
Meet our certified CDP experts
Our team of certified professionals ensures your CDP implementation is seamless and effective.
Glenn
Salemanago CDP specialist
Olivier
Loyalty expert