HR Marketing: winning the talent war

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digital impact

Attract the right talent. Reduce hiring costs while doing it.

Finding the right talent isn’t just about filling roles—it’s about connecting with the right people in a way that feels authentic and engaging. In today’s job market, traditional recruitment methods often fall short, leading to high costs, wasted effort, and missed opportunities.

We help HR teams and talent acquisition leaders cut through the noise with smarter, more strategic recruitment marketing. By optimizing ad spend, strengthening employer branding, and refining targeting, we ensure you attract the right candidates—without the guesswork.

From cost-to-hire efficiency to flexible media strategies, we build data-driven hiring campaigns that not only fill positions but also create lasting connections with top talent.

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Trusted by leading companies for smarter hiring

We help industry-leading companies attract top talent through a strategic blend of performance marketing, creative recruitment concepts, and UX-optimized career sites. Our data-driven approach ensures efficient ad spend, targeted outreach, and compelling employer branding. By refining campaigns, optimizing career site experiences, and leveraging AI-driven insights, we reduce costs while maximizing candidate engagement and hiring success.

Empower your talent acquisition

Recruitment marketing requires the right tools to track, measure, and optimize every stage of the hiring funnel. We integrate seamlessly with your HR tech stack and HRIS to improve efficiency and performance.

Whether you need help setting up, refining, or scaling your recruitment marketing efforts, we ensure every euro spent translates to better hires and long-term recruitment success.

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Seamless HR marketing & HRIS integration: a full-funnel approach to talent acquisition

Attracting and retaining top talent requires more than just recruitment campaigns—it demands a strong employer brand, seamless candidate experiences, and deep integration with your HRIS to optimize hiring efficiency. We act as an extension of your HR team, combining data-driven recruitment marketing, employer branding, and HR technology integration to streamline talent acquisition, enhance engagement, and maximize your recruitment ROI.

Our end-to-end approach ensures that your recruitment marketing not only attracts the right candidates but also integrates seamlessly into your HR systems for a more efficient, automated, and measurable hiring process.

By combining HR marketing expertise with HRIS integration, we create a recruitment strategy that is efficient, scalable, and data-driven.

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Employer branding that attracts and converts

Before driving applications, you need a compelling employer brand that resonates with the right talent. We craft a clear, authentic narrative that aligns with your company culture and values, ensuring a strong connection with candidates throughout the hiring journey.

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AI-driven recruitment marketing for smarter acquisition

We leverage AI-powered performance marketing to target high-quality candidates with precision. Through audience segmentation, paid media, and programmatic advertising, we optimize recruitment spend while ensuring your job opportunities reach the right talent at the right time.

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UX-optimized career sites with direct HRIS connectivity

A poorly designed career site can lead to lost applicants. We create seamless, mobile-first career pages that enhance the candidate experience and can integrate directly with your HRIS, allowing for effortless application tracking and data capture.

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Automated engagement and retention workflows

Attracting candidates is just the beginning—keeping them engaged is just as crucial. We help HR teams implement automated workflows that nurture high-potential talent, re-engage past applicants, and create consistent communication touchpoints through HRIS-driven automation.

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Data-driven insights for continuous optimization

With recruitment marketing efforts feeding real-time data into your HRIS, we provide actionable insights to refine your hiring strategies, reduce recruitment costs, and improve time-to-fill rates. By analyzing performance, we ensure your talent acquisition strategy evolves with your needs.

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How we use AI to transform recruitment 

We use AI and advanced analytics to predict hiring success, optimize ad spend, and personalize candidate experiences. By analyzing market trends and candidate behavior, we ensure job ads reach the right talent efficiently, reducing costs while increasing quality applications. Our data-driven approach also enhances hiring workflows and retention strategies, helping you build a future-proof talent pipeline.

Our AI solutions include:

Smart candidate targeting and ad optimization

AI-driven audience segmentation ensures job ads reach the most relevant candidates based on skills, behavior, and intent.

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Personalized candidate engagement and nurturing

AI automates and personalizes communication across email, chatbots, and remarketing campaigns.

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Predictive hiring analytics for smarter decision-making

AI analyzes past hiring data, market trends, and candidate behavior to predict which sources, messages, and strategies will yield the best results.

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AI-powered copywriting and topic research

AI analyzes industry trends, competitor messaging, and candidate interests to generate high-performing job ads, career content, and employer branding materials.

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AI-generated creatives for employer branding

AI streamlines the creation of visuals, videos, and dynamic ad content for employer branding campaigns. We analyze engagement data and use AI to ensure maximum impact.

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Recruitment marketing services for HR

Paid recruitment advertising

Owned strategies: building long-term employer brand equity 

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Candidate experience optimization (CXO) for recruitment 

The hiring process should be as smooth and engaging as your best customer experience. We ensure that from first interaction to signed contract, the process is seamless and effective.

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Data intelligence for recruitment marketing 

Recruitment isn’t just about posting jobs—it’s about making informed decisions that maximize ROI.

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Creative and employer branding

Your brand is just as important to candidates as your salary and benefits. We craft compelling messaging and creative assets that position you as an employer of choice. 

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Stay ahead of the curve with us

With a proven track record in HR and a strong tech ecosystem, we’re your ultimate partner in talent acquisition and employer branding. Whether you’re optimizing recruitment, enhancing candidate engagement, or building a standout employer brand, we’re with you every step of the way.

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Insights and success stories about recruitment marketing.

Your recruitment marketing partner

Hiring has evolved—HR and marketing now go hand in hand. Whether you’re reducing cost-per-hire, optimizing job ads, or building a long-term employer brand, we provide the strategy and execution to attract top talent efficiently.

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